CBS Local in New York reported on the story, as quoted by RT:RT wrote:A number of stores that customers flock to during the holiday season are considering adopting a new technology which uses camera sensors implanted in a store mannequin’s eyes to monitor a customer’s activity in the shop, using that data to beef up sales.
Retailers say the ubiquitous plastic dummies typically used to model clothes would be fitted with motion sensors that trigger facial recognition technology when a shopper is nearby. The cameras will then observe the shopper’s behavior, noting whether that individual picks up a product right away and heads for the register or if that person seems unsure about making the purchase.
The system, known as ‘Shopperception,’ has already been enacted at Walmart stores, and developer Alfonso Perez says more chains will likely follow suit.
These mannequins are part of the new generation of spy gear that could lead to the holographic models used by the futuristic Gap store featured in the notorious pre-crime movie "Minority Report" starring Tom Cruise, as suggested by numerous news sources.RT wrote:Joel Reidenberg, a professor of technology at Princeton University who has co-written three books on international privacy law, said the way stores conduct themselves could point to their true feelings on Shopperception.
“If the retailer is unwilling to be transparent with what they’re doing, the way they’re collecting information, how they’re using that information, it says they know their customers will be upset by it,” he said.
Last year, a similar controvery arose over mannequins made by Almax SpA of Italy.
Andrew Roberts for Bloomberg wrote:Catanese declined to name clients, citing confidentiality agreements at the 40-year-old mannequin maker.
Nordstrom, a U.S. chain of more than 100 department stores, says facial-recognition software may go a step too far.
“It’s a changing landscape but we’re always going to be sensitive about respecting the customer’s boundaries,” said spokesman Colin Johnson.
Katie J.M. Baker for Jezebel wrote:Wait. How do we know that Johnson isn't a bionic mannequin himself? Trust no one.
Wired UK reported that the mannequins will also listen in on conversations. Here's how Bianna Golodryga broke it down in her video for Good Morning America:Andrew Roberts for Bloomberg wrote:Others say profiling customers raises legal and ethical issues. U.S. and European Union regulations permit the use of cameras for security purposes, though retailers need to put up signs in their stores warning customers they may be filmed. Watching people solely for commercial gain may break the rules and could be viewed as gathering personal data without consent, says Christopher Mesnooh, a partner at law firm Field Fisher Waterhouse in Paris.
Ok, so technically, the mannequins would only be watching you masturbate if you were rubbing yourself in front of it. Are you exhibitionist enough to try it?Katie J.M. Baker for Jezebel wrote:Some bionic mannequin anecdotes: One outlet adjusted its window displays after learning that men who shopped in the first two days of a sale spent more than women. A retailer introduced a children's line after a mannequin reported back that there were hella kids around during the afternoon. (Ahh! Now they're going after the children!!) One store found that a third of visitors after 4 p.m. were Asian, so now Chinese-speaking staff welcome customers by the entrance. (Because all Asian people speak Chinese? Are mannequins racist?)
Some companies think customers will learn to love and accept their new mannequin friends as their own. Soon, dummies might recognize loyal shoppers, so they can offer them special rewards/find them after the apocalypse comes. One day, dummies might be able to hear you as well as see you, so if you were like, "Ooh, I love that dress in the window!" the mannequin could say, "It's in the back on the left and also comes in blue and, man, are you ever going to have epic nightmares about me tonight!"
News sources:
http://rt.com/usa/stores-facial-recogni ... fters-226/
http://newyork.cbslocal.com/video/96238 ... -concerns/
http://www.engadget.com/2012/11/20/eyesee-mannequins/
http://www.bloomberg.com/news/2012-11-1 ... sales.html
http://jezebel.com/5962140/everyone-fre ... g-you-shop